MENASA ?

The Acronym dictionary defines MENASA as – Middle East, North Africa and South Asia.

When you google it, MENSA throws up. Not a very smart acronym, this one. But try harder, and you will find the definition for it.

A new acronym. A fad. A smart ( and pretentious) way to club together groups of countries ? Well, that depends on the way one looks at it. But to me, this makes sense.

According to a few important reports that came out recently, this region will define the future of the world – the key argument being one of demographics and also resources. The one that i read in some depth is the one by the management consulting firm Mc Kinsey. If one observes the ongoings in the MENA region, with the Arab Spring, this seems like a far-stretched argument.

But let’s take the long-term view. Social change takes decades, not months and weeks ( often the time-span that traditional media uses as a frame of reference).

The arguments for MENASA can be summed up as :

A recent report by Mc Kinsey pointed to the demographics as well as the wealth of human resources in the region – which are full of entrepreneurial zeal ( refer:http://www.menasaforum.ae/partners/official/files/Perspectives%20on%20MENASA.PDF).

The region is set to generate nine per cent of the world’s total growth in gross domestic product in the next 10 years, up from its current five per cent share. And during this period it is slated to achieve real growth rates of six to seven per cent. The western economies have stopped growing or are experiencing deceleration, while the economies of MENASA continue to grow.

McKinsey estimates cumulative financial inflows from hydrocarbon exports in these countries could exceed $9trn by 2020.

India, Pakistan, Egypt and Turkey account for 92 per cent of the region’s population.

We also see that the widespread use of English in India, Pakistan and Egypt and French in Morocco, coupled with these countries’ significant pool of skilled people and the relatively low labour costs, make them attractive destinations for companies looking to outsource support functions and value-added services such as legal and accounting services. This is already happening in a big way and will continue to grow in the years to come.

But isn’t all of this fantastical thinking, in the absence of democratic institutions and also recourse to law and strong contractual systems ? This is a valid argument, especially when one reads of businesses suffering due to lack of transparency as well as red-tapism and corruption.

But with the growth in economies and greater demand for transparency and better systems, things are bound to change. In India, there is the Right to Information Act ( RTI), which is being implemented in several states, and has made the government more accountable.

Similarly, the Arab spring is bound to bring in better systems, which are more robust and responsive to the citizen’s needs.

I am inclined to believe that this region is where the action is. Despite the funny acronym, there is reason to believe that this is where the future lies.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s